Square One Design Conference 2019, Design System
Brand identity system for design conference host in San Francisco.
Visual Identity, Materials and Conference guide that was designed for Advanced Designs annual Square One Design Conference. Advanced Design is a Chicago based nonprofit design organization founded in 2016. Read more here. Using a range of arrows, Square One's visual identity is a representation of where the future of design, particularly Industrial Design, is headed.
Created in conjunction with All Day Dreaming.
Role: Art Director, Designer
Designers: Christian Ortiz, Bethany Chan
Animation Designer: Nino Panes
Case Study Photography: Mike Ando
Typeface in use: Apoc by Blaze Type Foundry
Filled Under: design, branding, type, book, art-direction